Posts tagged "digital footprint"
Does your digital footprint expose your secrets to the wrong people?
National Public Radio and the Center for Investigative Reporting recently presented a four part series about privacy (online and off) called, Your Digital Trail. To get the gist of how little privacy you have as a result of the social media, credit cards and mobile technology you use, watch this accurate and eye-opening explanation of how you are constantly being tracked.
Marketers, data aggregators, advertisers, the government and even criminals have access to a vivid picture of who you are. NPR calls it your digital trail; for years, I’ve referred to it as your digital footprint. Let’s take quick look of what makes up your digital footprint.
The Millennial generation tends to have a lax approach to online privacy protection – and it might put all of our security in jeopardy.
Those in their teens, 20s and early 30s – the “Millennials” – have widely prompted discussions as they enter and redefine the modern workplace. Recent information gives us a more in-focus picture of the general operating philosophy of this age group when it comes to handing out personal information over the internet. It’s been found that a devil-may-care attitude is much too prevalent.
A survey from the University of South California’s Annenberg Center for the Digital Future revealed that more than half of the Millennials it questioned would willingly give their personal information to companies in exchange for some sort of coupon or incentive. And then a disconnect occurs because the same study interestingly showed that 70 percent of those same Millennials believed their personal data should be kept private.
The jaw-dropping attack on the Associated Press last week may finally cause Twitter to start safeguarding our online identity – and it may even jolt us out of our apathy.
We’ve seen serious Twitter breaches for months. Hackers have damaged the digital reputations of major corporations and cultural groups. But Tuesday, the whole world was jolted when hackers falsely sent an AP tweet reporting that there had been two explosions at the White House. Within seconds, investors unloaded $139 billion worth of stocks, as reported by AP. Not all those investors were human; many were computers on autopilot doing high-speed trading. But the consequences are just as real and far reaching.