Posts tagged "online reputation management"

Look before you ‘like’: The unseen perils of being friendly on Facebook

Social media seems to be all about spreading the love. If you like something, you show it by clicking the 'like' button, no questions asked. For most people, it stops there – but not for Facebook. 

Everything you do online gets noticed by someone, and even the most minor of digital movements can have repercussions you aren't aware of. A perfect example of this is the "like" feature of Facebook. It seems harmless enough, but a recent study demonstrated that there are unseen depths to it that you might not know about. Every "like" is a new piece of data that can be strung together with the rest of your online information, creating a picture of you that is scarily accurate. 

Posted in Online Privacy by Identity Theft Speaker .
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Maintaining Privacy While Living in a Digital Fishbowl

“When you put something out there, anyone can see it – from a future job interviewer to an internet creep.”

This was what the title character on the ABC drama “Castle” said to his daughter in a recent episode upon discovering a video blog in which she was sharing personal details about her life. Richard Castle, played by actor Nathan Fillion, was distraught over his 18-year-old daughter’s over-sharing, worried that any number of miscreants could use details she posts online to do her harm.

When he explained this to her and added that he didn’t want something she posted on a whim to haunt her years later, she showed a fractured appreciation of the topic of online privacy.

“My generation grew up in a digital fishbowl,” she said. “No matter how careful we are stuff will get out there. Friends will tag me in photos, inevitably doing something stupid. Why should that define me?”

Posted in Digital Reputation & Trust, Online Privacy by Identity Theft Speaker .
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A lesson in digital reputation management from zombies

Your old web accounts are like digital zombies, stalking you from the shadows. Take a second to think back to all the websites, online services, social media platforms and other accounts you have signed up for over the years.

How many of the ones you no longer bother with have you completely deactivated rather than just ignored like muscles slowly atrophying? Here’s a scary lesson in online reputation management.

A recent PC World article explores the topic of “zombie accounts” and how we so often just stop using them and forget they are there, never actually shutting them down for good. Which means they are still out there.The article even cites one of the head honchos at Symantec Security Response who claims that while these zombie accounts can be hacked, they don’t necessarily present any greater risk than your active ones do. Survey says … wrong.

Posted in Digital Reputation & Trust by Identity Theft Speaker .
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CES panel highlights social media privacy and the dangers of ignoring the issue

"We live in public."

This was a statement made by a 22-year-old individual participating in a panel discussion about Generation Y and online privacy at the Consumer Electronics Show (CES) currently taking place in Las Vegas, Nevada.

Slamming your head in a car door hurts, so we don't do it. Exposing dangerous amounts of our private information also hurts, but because we don't feel the pain instantaneously, we tend to ignore it all together. Our risk attention span is about 30 seconds, or about as long as it takes to read a 140-character tweet.

The CES panel was composed of six young adults between the ages of 18 and 28. Each individual made some very important points about social media exposure and their use of the Web.

"I don't believe that if I were to turn [my social networks] off that people wouldn't be able to get my info. It's already out there," said Tess, one of the Gen Y-ers.

Posted in Online Privacy by Identity Theft Speaker .
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No free lunches online, but plenty of threats to privacy

There's no such thing as a free lunch. Milton Friedman said it in the 70s and my slightly skeptical and generally accurate Italian father has told me that for at least as long. Friedman can have the credit for the saying, but Dad gets credit for the applying.

Since the beginning of the Internet, we have been told that we are getting free stuff (songs, articles, videos, entertainment, gigabytes of storage, social connections, etc.). In reality, we have just been paying with a different currency-our private information. Think about it, you have given Facebook your birthdate, hometown, current town, religion, sexual preference, marital status and a daily update of what you like, what you do and who you know. As Javier David points out in a piece for CNBC in a piece about online privacy, we, as consumers, have become slaves to what we were told was free, but in reality comes with massive payments in a very personal and powerful currency.

Posted in Identity Theft Prevention by Identity Theft Speaker .
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Online reputation management and your future

Michigan Governor Rick Snyder signed a bill last week prohibiting employers and educational institutions in the state from asking applicants and students for passwords to their email and other online accounts, including social media sites such as Facebook and Twitter.

"Cyber security is important to the reinvention of Michigan, and protecting the private internet accounts of residents is a part of that," Snyder said in a press statement. "Potential employees and students should be judged on their skills and abilities, not private online activity."

But, how private is "private online activity?" The sister of Facebook founder Mark Zuckerberg was enraged recently when a picture she posted to the social media site was sent out to millions of people via Twitter by another user.

Posted in Digital Reputation & Trust by Identity Theft Speaker .
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