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St. Louis Manager Tony La Russa changing course mid-stream (Dilip Vishwanat / Getty Images)
During Monday night’s World Series game, Tony La Russa, the coach of the St. Louis Cardinals, failed to warm up the right-handed relief pitcher he desperately needed to face the Texas Rangers red-hot right-handed batter, Mike Napoli. Napoli, with the games announcers in complete disbelief at the oversight, took advantage of the mistake, drilling the pitch into right center field for a double. The Texas Rangers went up 4-2 and won the game.
Directly following the game, La Russa blamed the dugout phone, the bullpen coach (indirectly) and the noisy crowd for his failure to warm up the right guy. Within minutes, you could almost hear the simultaneous guffaw of the entire sports world, “It’s the phone’s fault?”. Our collective BS meters went off because in some way, we sensed he was covering something up.
Posted in Digital Reputation & Trust, Fraud Detection & Prevention by Identity Theft Speaker John Sileo.
Tags: Cardinals, Credibility, Expert, honesty, La Russa, Larussa, Reputation & Trust, Sileo, Trust
I love my job as a keynote speaker. To be honored as one of only 570 Certified Speaking Professionals on the planet this past month was icing on the cake, and confirmation that we’d finally made it through that which almost destroyed our family.
Just a few years ago I thought I might go to jail for crimes that someone else committed using my identity. I lost nearly everything, including my business, my reputation and lots of money. Who would have thought then that all of the pain we experienced as a family would be turned into a highly satisfying career as an author and professional keynote speaker? Every day I get to go to work with the enviable conviction of empowering people to protect their privacy from identity theft, social media exposure and human manipulation. I get to steer people and corporations away from making the significant mistakes I did. It is vastly fulfilling.
Posted in Cyber Data Security, Digital Reputation & Trust, Fraud Detection & Prevention, Identity Theft Prevention, Online Privacy by Identity Theft Speaker John Sileo.
Tags: Certified Speaking Professional, CSP, Keynote, National Speakers Association, NSA, Sileo, Speaker
Just for a minute, put yourself in the shoes of Anthony Weiner. You’ve done something exceptionally stupid, whether it’s sending sexually explicit photos of yourself to strangers you don’t even know, or another unrelated mistake. To compound the stupidity, you involve social networking – you Facebook or tweet or YouTube the act – or even simply email details of what you’ve done.
Everyone of us makes impulsively bad decisions (probably not as bad as Weiner, but bad nonetheless). Prior to the internet, you at least had a chance to recover from your past transgressions, as there wasn’t a readily accessible public record of the act unless you happened to be caught on tape (think Nixon, Rodney King, etc.). But now that pretty much every human carries either a camera or video recorder with them at all times (mobile phones), can communicate instantly with a massive audience (Facebook, Twitter, SMS, blogs), and have access to more information than exists in the Library of Congress just by pulling up Google, the equation of how you control sensitive information about yourself has changed radically. Every stranger (and even friend) is like a full service news station with video, distribution and commentary, just waiting to report on your missteps.
Posted in Digital Reputation & Trust, Fraud Detection & Prevention by Identity Theft Speaker John Sileo.
Tags: Anthony, Congressman, Control, Exposure, information, Information Leadership, John Sileo, Jon Stewart, Privacy, professional speaker, Reputation & Trust, Reputation Expert, twitter, Weiner, Weiner Gate, Weinergate
For six years I have done almost nothing professionally but study and speak on phenomenons that drive companies out of business or otherwise destroy their reputation. In the process, I have discovered what I consider to be an under-recognized and highly powerful maxim that remains relatively untapped both by people (especially leaders), and by businesses. We talk about it, but we rarely take an active role in improving it.
Reputation gets you what you want.
I know this because I have seen countless people’s reputation destroyed by identity theft (including mine when I was thought to be a criminal) and hundreds of businesses’ reputations wrecked because of data breach, social networking over-exposure or reputation hijacking. I know this because I’ve worked as a reputation management partner to companies that aggressively manage what the world thinks of them from an offensive perspective – they cultivate it long in advance of any attack.
Posted in Digital Reputation & Trust, Fraud Detection & Prevention by Identity Theft Speaker John Sileo.
Tags: Bad Reputation, Expert, John Sileo, Management, Online Reputation, Reputation & Trust, Reputation Management Partners, Reputation Speaker
After a financial conference speech I gave this afternoon on controlling social media data exposure, an executive asked me how long I’d been giving motivational keynote speeches.
My jaw dropped at the reference… “Motivational keynote speeches?”, I asked. “I’ve never really thought of myself as a motivational speaker. I’m more of a content speaker who focuses your organization on playing information offense… using and protecting information to your profitable advantage.” Yeah, I know, sounds like an elevator speech. It was.
The executive then explained his remarks in a very thoughtful way. He said that his organization had stopped hiring traditional “fluffy motivational speakers” when the economy went south, and now only hires content-rich speakers who motivate the audience to take action in a very specific area of need. If he and the rest of the audience came out of the speech ready to take action and clear on what steps to take next, then they referred the speech as motivational. “Every speaker we hire had better be motivational,” he said, “but that’s a given. We bring in a keynoter for their content, and they’d better bring their inspirational A-game as part of the package.”
Posted in Cyber Data Security, Digital Reputation & Trust, Fraud Detection & Prevention, Identity Theft Prevention, Online Privacy by Identity Theft Speaker John Sileo.
Tags: Conference, Financial, John Sileo, Keynote, Keynote Speech, Motivational, Motivational Keynote Speech, Motivational Speech, Sileo, Speaker, Speakers, Speech, Speech Keynote, Speech Motivational, Speeches
Privacy Means Profit (Wiley) available in bookstores today!
Here are The Top 5 Reasons You Shouldn’t Buy It:
You love sharing bank account numbers, surfing habits and customer data with cyber thieves over unprotected wireless networks
You never tempt hackers and con artists by using Gmail, Facebook, LinkedIn, Twitter, Google Docs, or other cloud computing platforms to store or communicate private info, personally or professionally.
You bury your head in the sand, insisting that “insider theft” won’t affect your home or business.
You’ve already hardened your laptops and other mobile computing devices in 7 vital ways, eliminating a major source of both personal and corporate data theft.
You have a “thing” for identity theft recovery costs and would rather invest thousands in recovery than $25 in prevention.
If you want to defend yourself and your business against identity theft, data breach and corporate espionage, then buy a copy of Privacy Means Profit.
Posted in Cyber Data Security, Digital Reputation & Trust, Fraud Detection & Prevention, Identity Theft Prevention, Online Privacy by Identity Theft Speaker John Sileo.
Tags: identity theft expert, Identity Theft Prevention, Identity Theft Protection, Identity Theft Speaker, John Sileo, Privacy Means Profit, Think Like A Spy, Wiley, Wiley & Sons
