5 Ways to Doom Your Next Cyber Security Summit (Cyber Security Speakers Like Ambien)
Have you ever snored through a cyber security speaker’s presentation, despite being caffeinated, sugared up and subjected to convention-strength air-conditioning? So imagine what it’s like for audience members who desperately need high-level background on data protection (so that their organization doesn’t become the next Target), but don’t have a technical bone in their body.
Many cyber-security awareness events are studded with brilliant techies full of amazingly useful ideas who have a minor problem communicating their genius. And if your audience members don’t listen, don’t understand, don’t care–then there is little hope of changing their risky data-security habits. Attendee boredom is a meeting planner’s nightmare, an IT department’s budget-buster and an organization’s fast track to data breach.
But your event doesn’t have to be this way. Avoid the 5 Ways and your team will become the silent hero of your next conference.
