Data privacy not really a big part of Big Data
Big Data is an economic juggernaut as well as a ripe opportunity to forfeit your profitable data privacy. Businesses and consumers should consider the potential costs – and what they hope to get in return.
Not so long ago, the internet was a very different place. Users were advised never to give out their names or addresses, to avoid talking to people they don’t know and to keep all personal identifiers secret. Data privacy was something we were thinking about constantly, especially when it came to sensitive information. Cyberspace was thought first and foremost to be a place filled with strangers where we must tread with caution.
Today, we’ve swung too far in the other direction. We all but depend upon the internet to connect, to make ourselves public, to be seen by as many people as possible all over the world. Entire sites exist to promote us, and the sort of things we used to carefully consider before disclosing, we now sign away without a second thought, completely unaware of what we are putting on display.
