I’ve had dozens of media requests for interviews and countless more email inquiries from people concerned about the Target data breach. At first, everyone just wanted to know details of how it happened, how big the breach was, and what they should do about it if their credit cards were at risk. Now that the initial shock of it is over, we are on to a bigger question:
How do we keep breach from negatively affecting so many Americans?
Breach will always happen. If it’s digital, it’s hackable. It’s coming to light that the Target breach may have been due to the computer access an HVAC WORKER (no, not an entire company, an individual WORKER) had to Target’s systems. While there is no guaranteed way of preventing fraud, there is a pretty reliable answer out there, and it’s been around for decades. That answer is for the US to finally catch up to more than 80 countries around the world and start using chip and PIN enabled credit cards, also known as EMV, smart cards, or microchip cards.
Do you ever delete the words you type on Facebook before you hit post?
Have you ever started to type a status update that you thought was hilarious…until you realized your boss might not appreciate your 8th-grade humor? So what’d you do? You quickly hit the delete key and watched your comment disappear forever, right? Not exactly.
What if you are ready to make a snarky comment to Greg, the upperclass jerk who stole your high school girlfriend (and is about to get a divorce, ha ha), but decide to take the high road just before hitting the “post” button and instead, wish him well on his pending journey of love (despite the fact that it’s bound to fail)?
No harm done, right? You never hit the post button, so no one ever saw it! Well, it turns out that’s not quite how it works in Facebook Land.
I got my start as an identity theft speaker. I write and speak on the importance of being vigilant about protecting yourself from identity theft and online fraud from many angles: the stress of trying to reestablish your credibility, rebuilding relationships, regaining control of your personal information, perhaps even fighting to stay out of jail as I had to do. So while I’m an identity theft speaker, my motivation is always completely human. We as humans make flawed decisions about how we fail to prepare for things like identity theft. We as humans are the ones that make the difference in fighting this crime. As it turns out, our wealth is at risk.
If you are one of the 40 million customers who have used a credit or debit card at Target stores in the United States between November 27 and December 15, you’d better start checking your accounts for fraudulent activity. Target confirmed that the data stored on the magnetic strip of cards (customer names, debit or credit card numbers, and card expiration dates) were taken, along with the three-digit security codes (CVVs) often imprinted on the backs of cards.
The type of data stolen would allow thieves to create counterfeit credit cards and, if pin numbers were intercepted, would also allow thieves to withdraw cash from ATM machines. Only in store purchases are at risk, so online shoppers need not worry.
Target spokeswoman Molly Snyder would not comment on how customers’ data were stored or encrypted prior to the attack, saying that would be part of the ongoing investigation. Target immediately notified law enforcement authorities and financial institutions, and the issue is being investigated by the Secret Service and a third-party forensics firm.
You and your business are worth a lot of money, whether your bank accounts show it or not. The goldmine lies in your data, and everyone wants it. Competitors want to hire the employee you just fired for the thumb drive full of confidential files they smuggled out. Data thieves salivate over your Facebook profile, which provides as a “how to” guide for exploiting your trust. Cyber criminals are digitally sniffing the wireless connection you use at Starbucks to make bank transfers and send “confidential” emails.
Every business is under assault by forces that want access to your valuable data: identity records, customer databases, employee files, intellectual property, and ultimately, your net worth. Research is screaming at us—more than 80% of businesses surveyed have already experienced at least one breach (average recovery cost: $6.75 million) and have no idea of how to stop a repeat performance. These are clear, profit-driven reasons to care about who controls your data.
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Self-censorship on Facebook
I got my start as an identity theft speaker. I write and speak on the importance of being vigilant about protecting yourself from identity theft and online fraud from many angles: the stress of trying to reestablish your credibility, rebuilding relationships, regaining control of your personal information, perhaps even fighting to stay out of jail as I had to do. So while I’m an identity theft speaker, my motivation is always completely human. We as humans make flawed decisions about how we fail to prepare for things like identity theft. We as humans are the ones that make the difference in fighting this crime. As it turns out, our wealth is at risk.
